Do you think the big, fat, white-bearded man in the red suit is promoting bad health?
According to public health researcher Dr Nathan Grills from Melbourne's Monash University, Santa could be to blame for childhood obesity, speeding, drink driving, teenage smoking and infectious disease outbreaks, ABC News reported.
Writing in the British Medical Journal, Dr Grills argued that Santa is being used to boost sales of junk food and alcohol and, in past Christmases, Santa has even been used as the face of cigarettes. He also writes that Santa's physical appearance is hardly a pin-up for public health.
There's no denying Santa indulges in a beer or two and scoffs down cookies at most Christmas gift drop-offs. Dr Grills writes that it's hardly surprising that Santa is a little round about the middle and suggests he should stick to Rudolph's carrots and celery sticks and avoid the beer.
Dr Grills also grills Santa on his bad influence on drink driving, writing: "With a few billion houses to visit, Santa would quickly be over the limit." Dr Grills' witty report goes on, adding that Santa has never been seen wearing a seatbelt.
The report cites research that indicates Santa is sneezed or coughed on up to 10 times a day. "Unsuspecting little Johnny gets to sit on Santa's lap, but as well as his presents he gets H1N1 influenza," Dr Grills wrote.
It's outrageous we say! Don't take the fun and tradition out of Christmas. Luckily Dr Grills told ABC News his paper was intended to be humorous and a bit of tongue in cheek. In saying that, his report did make into the British Medical Journal. Poor Santa!
"I think Santa is a good role model for kids in terms of giving gifts and being generous. The true St Nick was a very generous bishop," Dr Grills reported.
"If Santa is a figure that appeals to kids and he's used by big corporations to market alcohol and the like, then basically he's marketing those products to kids."
Do you think Santa is a bad role model? Comment below.